627 Marketing Essay Topics

🏆 Best Essay Topics on Marketing

✍️ Marketing Essay Topics for College

  1. Nestle: SWOT Analysis, BCG Matrix, Marketing Mix, & Overall Strategy Analysis
    Nestle has selected its specific target markets in order to serve them exceedingly. Customers demand goods, which satisfy their needs with utmost precision and satisfaction.
  2. Virgin Australia Strategy in Marketing
    Virgin Blue’s arrival into the Australian airline industry caused ripples across the industry. Its two main rivals were Ansett and Qantas.
  3. Innocent Smoothies Brand: Marketing Communication
    This paper documents the supporting evidence and rationale for the Innocent Industry in the United Kingdom. It provides an extensive analysis of the Innocent Smoothies brand.
  4. Innisfree Marketing Strategy & Innisfree Marketing Plan
    The marketing strategy for the South Korean cosmetics brand Innisfree was developed by carrying out situational analysis and formulating brand strategy using marketing instruments.
  5. Burj Al Arab Hotel Marketing Analysis
    Burj Al Arab has a strong brand, superior performance, and international recognition. In this paper, marketing analysis of Burj Al Arab will be carried out.
  6. Consumer Vulnerability and Unethical Marketing
    Given the widespread practices of unethical marketing in today’s world, it is necessary to evaluate specific topics that challenge an understanding of ethics in business.
  7. Social Media Marketing: Role and Importance
    Social media marketing involves the application of social media websites including Facebook, Instagram, Twitter, and Reddit to sell business goods and services.
  8. Comme Des Garçons’ Marketing Activities
    Comme des Garçons actively collaborates with other fashion brands and artists, using this approach as a primary promotion tool.
  9. Strategy and Marketing Environment: Hyundai Motor Company
    Hyundai Motor Company was founded in 1967. Now the company is going under the severe challenge of sustainability for which the company needs to align with a new strategy.
  10. Lexus Marketing Strategy & Business Model
    The presence of competition from other luxury carmakers has forced Lexus to adopt a customer-oriented marketing strategy.
  11. Consumer Behavior Essay: Customer Behavior Analysis Example of McDonald’s
    This report analyses psychology of the buying behaviour of consumers in reference to McDonald’s and presents justified recommendations for change in marketing.
  12. Marriott Hotels’ Marketing Management
    This report assesses the performance of Marriott Hotels concerning strategic marketing. The report assesses the type of segmentation that the firm has integrated.
  13. McDonald’s Company’ Integration of Marketing Communication
    This paper explores how McDonald’s can deploy ntegration of marketing communication to ensure that it attains acceptance of its products and services in the fast-food industry across the globe.
  14. Maybelline Case Study Analysis: Marketing & Competitors
    Intrigued by Maybelline competitors? ✍️ Assigned to analyze the company’s marketing strategy? ★ See this Maybelline case study analysis to examine the brand.
  15. Coca-Cola Advert Analysis: “Friendly Twist” Advertising Campaign
    This essay addresses the sensory experience associated with the advert “Coca-Cola Friendly Twist” that delivers a creative strategy for encouraging more consumers.
  16. Unilever Case Study: Marketing Strategy of the Products
    The company Unilever manufactures a wide range of products ranging from food to personal and home categories.
  17. The Sales and the Marketing Activities
    Sales and marketing have their origin from the time immemorial from the barter system. Effective sales and marketing divisions are precious assets to any organization.
  18. Marketing Strategy of Starbucks in Japan
    This paper examines the features of the Japanese market and specific strategies and methods of entering the business.
  19. Integrated Marketing Communication Plan for Nike
    The organization invests heavily in digital promotion, which is evident from the quality of content that it publishes on social media, as well as on the website and in its apps.
  20. Goods and Services: Strategic Marketing
    Marketing strategies of goods and services are not the same because the characteristics, marketing identity and consumer preferences are different for goods and services.
  21. Digital Marketing in Tourism and Hospitality
    The purpose of the research is to assess the effectiveness of the implementation of digital marketing in the tourism and hospitality industry on customer satisfaction.
  22. Nokia Company’s General Marketing Strategy
    Nokia, a leading mobile manufacturing company, is offering more than 25 different models of mobile handsets to its varied categories of customers.
  23. PepsiCo International’s Digital Marketing Strategy: Analysis, Trends, and Recommendations
    The way PepsiCo International’s digital marketing strategy addresses current trends and consumer behavior enhances brand presence and sales.
  24. Globalization’s Impact on International Marketing Strategies
    International marketing strategies are influenced by globalization. The operations of multinational firms are shaped by the confrontation between standardization and adaptation.
  25. Nestle International Strategy: Marketing Analysis
    This research focuses on Nescafe, which is one of the company’s widely consumed products in the UK and other global markets.
  26. Under Armour Marketing Communications Report
    The purpose of this report is to evaluate Under Armour’s marketing communications and formulate a strategy and a plan for their improvement
  27. Importance of Self-Concept for Marketing Strategies
    The psychoanalytic theory suggests that the phenomenon of a self-concept should be viewed as a system that allows one interact with people around.
  28. Shake Shack’s Digital Marketing Strategy and Plan
    This report presents a digital marketing strategy and plans for Shake Shack, an American regional chain of fast-food restaurants.
  29. Digital Marketing and Social Media
    The capabilities offered by the rapidly developing information technology segment have contributed to the speed, effectiveness, and affordability of digital marketing strategies.
  30. Unilever Company’s Marketing Strategy
    Unilever is a multinational company that has implemented a large number of changes and innovative policies in an attempt to stay on top of the competition.
  31. Marriott International Hotels’ Strategic Marketing
    Marriott International runs more than 3000 properties. To ensure their success, Marriott has effective communication strategies among its departments as well as for its management.
  32. Penguin Random House Company Marketing Plan
    This is a marketing plan for Penguin Random House that is expected to help the company to increase its brand awareness and sales of new children’s books by at least 5% annually.
  33. Adidas Firm’s Marketing Strategy and Internal Environment
    The firm’s current marketing goals are to meet the needs of the target audience and improve products through innovation and technology to improve competitive advantages.
  34. Strategic Marketing Approach: The Case of Kraft Mac and Cheese
    The case of Kraft Mac and Cheese is an illustration of the effective strategic marketing approach that enabled the company to retain its position in the market.
  35. Pizza Hut’s Marketing Strategy
    Pizza Hut’s primary marketing strategy is to increase digital ad budgets, which has a beneficial economic impact on the franchise.
  36. Marketing Strategies of Asda Company in Retail Market
    The main aim of this report is to identify the current stage of Asda in the retail market and its marketing strategies.
  37. Nike Global Strategy & Marketing Approaches
    Nike Inc. is a multinational corporation that deals with the design, development, production of different varieties of sports products. The company focuses on the sports industry.
  38. Zara International Marketing Strategy
    The given paper attempts to examine and evaluate the marketing strategies of one of the most successful global fashion retailer – Zara.
  39. Smart Watches: The Marketing Plan
    This marketing plan is created to achieve an increase in sales of smart watches. The sales increase figures should be achieved within four years.
  40. The Apple Company’s Marketing Mix Analysis
    Marketing mix analysis shows that Apple effectively uses various approaches to managing its products, price, place, and promotion activities.

👍 Good Marketing Research Topics & Essay Examples

  1. The Pauls Brand’s Marketing Intelligence
    This paper discusses the brand Pauls, one of the leading milk brands in the Australian market, covering the brand’s background, and micro and macro environmental factors.
  2. Asda in the Retail Market and Its Marketing Strategies
    The low price strategy together with setting up a large number of online stores can contribute to the objective of ASDA to become Britain’s biggest retail giant.
  3. Strategic Marketing of George Clothing
    The George clothing range is named after its inventor, George Davies, owner of Next, who was the innovative designer of low-priced, albeit high-value garments.
  4. My Career in Marketing Management
    The role of the marketing managers is to ensure that, there is a wider influence on customers’ expertise, proper instance schedule and defining.
  5. Novartis: Evaluating the Marketing Mix
    This paper will analyze the marketing mix of Novartis, present the target market and competitive advantage of the company, and evaluate the organization’s marketing mix.
  6. SPAR International Company: Marketing Plan
    SPAR International is the world’s biggest food retailer. The work outlines goals for the development of the brand, along with the marketing mix of strategic recommendations.
  7. Apple vs. Samsung: Marketing Strategy & Business Strategy
    Both Apple and Samsung companies are in the electronics industry with specialty in mobile and computer technologies. Apple’s business strategies are different and depend on product models.
  8. How AI and Machine Learning Influence Marketing in the Fashion Industry
    The study aims to determine if the perception of AI in fashion is a novel concept and whether it holds enough appeal to impact the purchasing decisions of fashion consumers.
  9. Strategic Marketing: Amazon Go Case Study
    The paper explores the world of strategic marketing and branding and how they contribute to the success of organizations.
  10. Public Relations, Marketing, and Advertising
    In this paper, three close concepts, which are public relations, marketing, and advertising, will be compared and contrasted to identify similarities and differences.
  11. The Marketing Philosophy of the Apple Inc. Company
    To conclude, examining Apple’s marketing strategy is crucial for understanding its strategic approach that ensures its dominating position.
  12. Organizational Structure and the Global Marketing
    The study is about Monster Health care Company (MH Co), headquartered in the northeastern part of the United States.
  13. Strategic Marketing in the Tourism and Hospitality Sector
    The role of strategic marketing in promoting the growth and development of the tourism and hospitality sector is explored relative to its role in developing the industry.
  14. Chanel Company’s Marketing Logistics
    In order to meet customer requirements and service quality, CHANEL values time and fast delivery options. The company has its own transportation system and logistics.
  15. Nike Company: Marketing Principles and Concepts
    Nike is an American multinational corporation, which was founded in 1964. The report will culminate by discussing the correlation between marketing department and other departments in Nike.
  16. Marketing in the 21st Century
    The modern marketing environment has experienced a lot of changes due new lifestyle patterns, an increase in consumer awareness and the growth of new technologies.
  17. Comprehensive Marketing Plan for St. Jude’s Children’s Research Hospital
    The comprehensive market plan for St. Jude’s Children’s Research Hospital entails several strategies to achieve the set targets.
  18. Nike Inc.’s Marketing and Promotion Mix
    For Nike Inc. to advertise its products, the company uses the 4P’s marketing mix, including product, price, place, and promotion.
  19. Influencer Marketing Essay: Application in the Fashion Industry & Examples
    This paper explored the emerging field of IM and provided valuable information regarding the background and current research on best practices of using influencers.
  20. Dyson Company: Cordless Vacuum Cleaner Marketing Plan
    This report presents a strategic marketing plan for Dyson to introduce a new type of cordless vacuum cleaner. A comprehensive marketing plan will be outlined.
  21. Canada Goose Inc.’s Marketing Plan
    Canada Goose should refocus its attention from Baby Boomers and Gen X customers and towards Millennials, who now make up for the majority of the workforce.
  22. IPhone: Marketing and Purchasing Decisions
    This report analyzes the marketing campaign for the iPhone X, using such marketing concepts as the product, production, and marketing orientation.
  23. Food Culture: Doughnut’s History, Marketing and Sociology
    A doughnut, or as it is often called donut, is a kind of fried dough baked or pastry meal. The doughnut has become well-known and beloved in numerous countries and cooked in an assorted model.
  24. Principles of Marketing in Lewis Road Creamery Company
    Lewis Road Creamery Company shows excellent results in the New Zealand market and has good prospects to gain a great foothold in the international arena.
  25. The National Hockey League’s Marketing Strategy
    The article discusses the marketing strategy of the National Hockey League, its strengths, weaknesses, opportunities, and threats.
  26. Status of Body Shop and Technology Used in Cosmetics Sector Marketing
    The paper explores the Body Shop’s current use of technology in marketing cosmetic products and how marketing activities and the market are impacted by modern technology.
  27. MTN Ghana Company’s Marketing Strategy
    MTN Ghana has been successful in implementing the marketing mix, product differentiation, coping with commoditization, and realizing the competitive advantage.
  28. Marketing Yourself and Social Media
    For many businesses, marketing strategies are aimed at obtaining the attention of consumers to their products and services.
  29. Contemporary Marketing: Marketing Management
    One of the most popular marketing models is tactical marketing. Tactical marketing is concerned with both the conceptual and operational levels.
  30. Marketing Channels and Logistics
    Marketing channels and logistics are very essential for the survival and success of any business organization.
  31. Differences Between Traditional and Digital Marketing
    The current report highlights the differences between traditional marketing and digital marketing. The main purpose of this report is to identify the reasons for selecting these methods by companies.
  32. Acer Company Analysis: Marketing and Competition
    Acer has recorded a high level of performance through a remarkably high level of sales. However, the company has experienced serious problems in its effort to venture into the American market.
  33. Tesla Motors Company and Its Marketing Communications
    Founded in 2003, Tesla Motors is an American automobile manufacturing company. The development of the brand is owed to the efforts of engineers from Silicon Valley.
  34. The Billabong Brand’s Marketing Mix Strategies
    Billabong is an Australian clothing brand that utilizes marketing mix techniques to function successfully in the market.
  35. Environmental Forces and Their Impact on Marketing Strategy
    Despite the complexity of the environment, it is possible to distinguish patterns that help make forecasts and build a marketing strategy.
  36. International Marketing Strategies of Zalando and Asos
    The essay implement various theoretical concepts, including high- and low-context nations and Hofstede’s cultural dimensions framework, to analyze Zalando and ASOS strategies.
  37. Toyota Motor Company: Marketing Plan
    This paper aims to explore the marketing plan for Toyota company, underlining its competitiveness in the market based on sound strategies of operation.
  38. Blood Pressure Device: The Direct Marketing Campaign
    The product selected for marketing is blood pressure device. The uniqueness of this medical product is that it can be used at home and by all family members.
  39. Sony: Marketing and Business Analysis
    In fact the market research of the Sony company is extremely strong and effective. Market research involves collecting information through primary and secondary sources.
  40. Marketing Strategies in the Hospitality Industry
    The current research proposal aims at reviewing the marketing strategies used in the hospitality industry on the example of a comparison of the United Kingdom and the United States of America.

🌶️ Hot Marketing Ideas to Write About

Out of ideas? Check our online toolkit:
  1. Mountain Dew Brand Marketing Strategies
    Mountain Dew was one of PepsiCo’s brands in the carbonated soft drinks category. Mountain Dew marketing strategies differ in terms of the market segments they target.
  2. Emirates Company: Marketing Management
    The aim of the current research is to explore the Emirates’ marketing strategy in the area of international flights, identify its strengths as a service company.
  3. Nike Vs. Adidas Marketing Strategy – Differences & Similarities
    The purpose of this assignment is to review marketing strategies used by two different companies in the same industry. Sports apparel companies, Nike and Adidas have been chosen for this study.
  4. Consumer Behavior and Marketing Strategies
    Consumer behavior is very important to the administrators in Pretoria University who use the marketing concept in providing quality meals at affordable prices for the students.
  5. Marketing Plan Strategy: Semisweet Chocolate Baking Chips
    The paper describes developing a marketing plan for the new product launch at Chocolate Bliss Company to ensure a successful product launch.
  6. Marketing: The Power of Advertisement
    Numerous products are advertised to potential customers daily through various means, from billboards and magazines to online pop-ups and interstitial ads.
  7. Amazon: Elements of Marketing Mix and Business Success Analysis
    The approach to the marketing mix theory is changing dramatically due to the transformation of business processes and customer behavior.
  8. Main Ideas and Characteristics of Service Marketing
    Successful service marketing requires commitment and consistency in service provision. Therefore every firm that offers services to the public requires to employ professionals.
  9. Nestle Company: Promotion Marketing Portfolio
    The report shows that Nestle does not use a specific demographic for many of its products. Instead, it relies on psychographic consumer analysis to position its brand.
  10. The Amazon Firm’s Penetration Marketing Strategy
    Amazon is actively using the penetration marketing strategy. The purpose of this strategy is to convince as many customers as possible to purchase the company’s products.
  11. Marketing Through Social Media
    The usage of social broadcasting sites such as Facebook, Twitter, Instagram, and Reddit to sell company services and goods is known as social media marketing.
  12. The Guinness Company’s Applied Marketing Strategy
    The paper discusses consumer behavior and its influencing factors, using the example of Guinness’ marketing strategies to illustrate how understanding consumer needs is essential.
  13. The Marketing Process Within the Energy Drink Industry: V Fusion + Energy
    The energy drink industry is affected by several macro-environmental factors, including market segmentation and positioning system, competitive pressures, and price strategy.
  14. Crocs Marketing Campaigns and Business Strategies
    The current paper states that the firm’s marketing campaigns and business strategies provide a robust base for Crocs in monetary terms.
  15. Marketing Audit for Qatar Airways Company
    The report reveals that the market presents various opportunities and threats that Qatar Airways can take advantage of as it seeks to achieve sustainable growth in the market.
  16. Marketing Plan For Lee’s Cupcake Store
    The mission of Lee’s Cupcake Store is to sell cupcakes made of natural ingredients, taking into account the wishes and needs of various customers.
  17. Mercedes Benz Company’s Marketing Plan for the UAE
    The paper is a marketing plan for Mercedes Benz. The main objective is to increase the market share of Mercedes Benz in the UAE.
  18. 7Ps of the Marketing Mix
    Gradually the notion of the marketing mix has been extended to 7Ps by adding such elements as Processes, Physical Evidence, ad People.
  19. Yumi Company’s Fashion Marketing
    The aim of this paper is to analyze a consumer’s image of the Yumi fashion company and analyze the presence of the company on the market of women’s clothes.
  20. Ben Sherman: Retail Marketing and Logistics Issues
    This report observes the current positioning strategy of Ben Sherman company and illustrates the current competitive environment, as well as recommends future strategies.
  21. Marketing Strategies in Sport: New York Yankees Case Study
    Marketing remains a central function in any organization that intends to remain successful in its sector and achieve every outlined goal.
  22. Build-A-Tee Shirt Marketing Project
    This work seeks to address the fundamental question of the electronic marketing system, and how its application is relevant to Build-A-Tee.
  23. Nike Equality Campaign and Marketing Communication
    A marketing communication plan for Nike and its latest campaign “Equality” will be developed regarding the main aspects of integrated marketing communications.
  24. Qatar and Emirates Airlines Marketing
    This paper compares the use of promotional strategies between Qatar and Emirates airlines and assesses the effectiveness of the strategies.
  25. The Wiggles Musical Group: Marketing Strategies
    This research looks at how the Wiggles group (a children’s musical group formed in Sydney, Australia) penetrated the market and became the top in its line of business.
  26. Procter & Gamble Company’s Marketing Audit
    Marketing audit has become a common practice among many businesses as they undertake strategic planning in their marketing process.
  27. Nurofen Fever Reducing & Pain Killer: Marketing Plan
    Marketing the Nurofen Fever Reducing & Pain Killer product requires a dynamic business environment because it puts clients in a position to obtain the product whenever they want.
  28. The Jones Soda Product’s Marketing Approaches
    Jones Soda’s initial marketing approach involved word of mouth and free product giveaways to young people. Another marketing strategy was online marketing through its website.
  29. McDonald’s Digital Marketing Campaign Analysis
    Digital marketing has become popular in the modern business world. The business organization has adopted modern technology in its operations to enhance its operations.
  30. The 7Ps Marketing Model Evaluation
    This paper discusses the 7Ps of marketing. This model allows leaders to evaluate the company’s performance and understand the significant components.
  31. Body Shop: Marketing and Markets in a Digital World
    The paper discusses the Body Shop marketing. It relies severely on social media promotional campaigns to reach its target and potential audiences.
  32. Amazon’s Marketing Audit: Strengths and Weaknesses, Marketing Objective
    Amazon’s main objective is to improve customer experience and increase sales and thrive. A marketing audit is a crucial tool organization can leverage for success.
  33. Lancôme Firm’s Integrated Marketing Communications
    The IMC’s proposed plan is a long-term project with significant investment. Events of this scale require monitoring and evaluation tools from the organizers.
  34. Marketing Communications and Role in a Marketing Mix
    Marketing Communications (MC) is essentially the process of transmitting information about companies, products, and services to the target audience using various channels.
  35. Marketing Plan for Red Bull GmbH
    In marketing Red Bull energy drink, the management team of Red Bull GmbH conducted a comprehensive marketing research with reference to various market variables related to Red Bull energy drink.
  36. Parker Pen Company Marketing
    The main mistake made by the Parker Pen Company was a homogeneous strategy applied to the global marketing campaign.
  37. Marketing Concepts of the Miller Lite Brewery Co
    Miller Brewery Co is the second-largest beer company in the US, located in Milwaukee. The company was founded in 1855. In a century, the company was merged by W.R. Grace and Co.
  38. Marketing Mix in Coca-Cola, Pepsi, and Dr. Pepper
    The marketing mix affects the company’s strategy and tactics in a highly positive way. This paper gives an overview of marketing mix in Coca-Cola, Pepsi, and Dr Pepper.
  39. International Marketing: Personal View
    The international managers have the obligation of adhering to the international policies to ensure that their businesses run smoothly.
  40. Lipitor Company’s Marketing Plan
    Lipitor must decide first which segments offer the best opportunity for achieving its goals to increase sales and profit by creating long-run customer relationship.

💡 Simple Marketing Essay Ideas

  1. The Book “Marketing” by Dhruv Grewal and Michael Levy
    In the book Marketing, Grewal and Levy explain that understanding the nature of the product, brand, branding, packaging, and labeling can help to market products efficiently.
  2. The Beyond the Bean Café’s Marketing Plan
    The Beyond the Bean café encounters the issue of the management team not undertaking a well-researched and feasible marketing plan to launch the new restaurant.
  3. The Zappos Firm’s Strategic Marketing Plan
    The paper argues potential buyers should appreciate Zappos’ ethics of helping the customer and providing the best possible online shopping experience.
  4. Internal Analysis, Value-Adding Strategies, and Service Marketing
    The internal analysis of an organization and the value-adding service delivery, and support strategies are essential components in realizing success and well-being.
  5. Understanding Different Gender Roles and the Impact on Marketing
    There are traditional and nontraditional gender roles that determine how male and female models are used in commercials.
  6. Analysis of the Marketing Strategy of ASOS Company
    This paper uses the PESTLE method to analyze the marketing environment of ASOS and identifies the key factors in the marketing mix for its success.
  7. International Marketing Plan of Progresso Soups in Santiago, Chile
    This report presents an international business proposal for the expansion of the GMI company through the marketing of Progresso soups in Santiago, Chile.
  8. Marketing Strategy of Emirates Airlines: Report
    This report provides an assessment of Emirati Airlines’ current customer experience marketing strategy and provides recommendations for improvement.
  9. Marketing Plan: Energy Drink For Women
    This new energy drink aims to cater to the consumer’s demand for healthier options with less sugar and caffeine.
  10. Harley-Davidson Company’s Marketing Improvement
    The paper identifies Harley-Davidson’s current market positioning and offers some recommendations for introducing innovations and how to improve them in the future.
  11. Marketing Plan for Tim Hortons in the US Environment
    Considering the annual revenue of Tim Hortons that amounts to billions of dollars, the marketing budget should be at least 10% of the revenue.
  12. Marketing Methodology of Nike
    The paper discusses Nike as the most demanded apparel merchant. The company’s unique marketing strategies allow it to sustain its leading position in the market.
  13. “Contemporary Marketing” by Boone and Kurtz
    “Contemporary marketing “written by Boone and Kurtz provides us with key marketing principles. The book covers the most up-to date issues including one-to-one marketing.
  14. Five Competing Marketing Philosophies
    There are five competing philosophies under which organizations carry out their business; this paper explains these concepts and how they vary depending on marketing situations.
  15. Marketing Definition and Importance in Business
    No matter how effective a company’s products are, that company cannot be worth its salt without marketing. This is the channel that creates profits for organizations.
  16. Parker Pen Company’s Marketing
    This paper assesses the Parker Pen Company’s marketing miscalculations, its relations to globalization, as well as the company’s impact on global marketing circa the 1980s.
  17. Nike Social Media vs. Adidas Social Media: Marketing Analysis
    This case study is aimed to study the official accounts of Adidas and Nike, on four of the most popular social networks: Facebook, Twitter, Instagram, and YouTube.
  18. Digital Marketing in Fashion Industry
    The projections show that about 10,000 similar outlets are set to close their operations this year because of similar reasons.
  19. Integrated Marketing Campaign Stories: Subaru’s Short Video Commercials
    An integrated marketing campaign (IMC) is a combined set of promotional messages distributed through various channels of communications.
  20. Strategic Marketing Management in an Organization
    In the process of marketing planning, it is necessary to take into account the characteristics of the customers, the strengths and weaknesses of the company and competitors.
  21. Strategic Marketing: Segmentation, Targeting and Positioning
    Successful marketing helps to attract customers and stakeholders. The role of the STP approach – that includes segmentation, targeting and positioning cannot be ignored.
  22. Dove Real Beauty Sketches: Marketing Campaign
    The campaign Dove Real Beauty Sketches seeks to raise self-awareness among people with regards to their physical appearance and to ensure that natural beauty is the best.
  23. Rockstar Energy Drink Marketing Research
    The paper provides a marketing research for Rockstar energy drink, reveals factors influencing the purchase of the product and studies global marketing presence.
  24. National Food Products Company: Marketing Segmentation
    NFPC has gained the reputation of a company that has been striving in the UAE market quite successfully by delivering essential products such as milk, water, plastic carriers.
  25. The Soup Spoon Company’s Marketing Management
    The company presented in the case study is The Soup Spoon. Its ambitions are strong, and the founders of the company aim to become “the Starbucks of soup”.
  26. Creativity in Marketing: Cadbury Chocolates
    Cadbury is a premiere chocolate brand that has enamored millions. Marketing this brand has entailed much effort and creativity, and one effective strategy used was sensory marketing.
  27. Sydney Blue Sox: Sports Marketing
    The paper defends the position that when designing market penetration through advertisements, sports organizations must use unique value propositions and service offers.
  28. The Toyota Firm’s Digital Strategy and Marketing
    Digital strategy is establishing an effective flow of information for the target audience, which will promote Toyota’s products and services.
  29. The Magna Electronic Scooter Marketing Mix Analysis
    The purpose of the paper is to prove that the company should launch a new product: an electric scooter with a microprocessor to deliver distance efficiency.
  30. The Ford Fiesta Movement’s Marketing Techniques
    The Ford Fiesta Movement was exceptionally skilled in employing efficient marketing strategies, enabling the product to appeal to a diverse range of customers.
  31. Maslow’s Hierarchy of Needs Used in Marketing
    Buyers present and realize the need in the products and services markets; therefore, the market is the main object of marketing research and regulation.
  32. Assessing the Effectiveness of Marketing Strategies
    Accenture is an internationally established organization that serves various consumers. It adopts unique marketing strategies that are discussed in this paper.
  33. Life’s Abundance Project’s Marketing Strategy
    Life’s Abundance represents a successful project with an effective marketing strategy which proves to bring enormous revenue compared to the number of employees.
  34. Environmental Marketing: Fiji Greenwashing Ad
    In the industry, greenwashing is described as a brand’s unjustifiable and deceptive assertion that its product is more ecologically friendly than it is.
  35. The Canadian Moose Hat Company’s Marketing Plan
    The Canadian Moose Hat company has developed a new hat, the Stay Warm Hat, uniquely designed for babies and children up to the age of two.
  36. Sony Target Laptop Computers: Marketing Case Study
    Sony would advertise the same product but in vastly different ways to these segments to ensure that the marketing is more appealing to their needs.
  37. Hubble Company’s Data Driven Direct-to-Consumer Marketing
    Hubble has evolved from a simple startup to a promising brand in the contact lens industry. The company generated more than $20 million in annual sales.
  38. Cloud Computing Technology in Marketing
    Cloud computing is a technological innovation. The emerging technology has been integrated into marketing, where it provides a wide array of services.
  39. CrossHelmet: Marketing Strategy
    In this paper, a yearlong promotional drive is developed for CrossHelmet based on the analysis of the product, characteristics of the most likely customers, the relevant industry.
  40. LVMH Group’s Marketing Practices
    LVMH Group is one of the most prominent and profitable corporations in the world. LVMH’s success is partially attributed to the marketing practices deployed by its team.

📌 Easy Marketing Essay Topics

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🎓 Most Interesting Marketing Research Titles

❓ Marketing Essay Questions

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  1. What Are the Key Components of a Successful Marketing Strategy?
  2. How Does Social Media Marketing Influence Consumer Behavior?
  3. What Role Does Branding Play in a Company’s Overall Marketing Strategy?
  4. How Can Companies Use Content Marketing to Engage Their Target Audience?
  5. How Social Media Influencer Marketing Affects Consumer Behavior?
  6. Has Digital Marketing Changed Traditional Advertising Practices?
  7. What Are the Ethical Considerations in Marketing to Children?
  8. How Does Influencer Marketing Impact Brand Credibility and Trust?
  9. How Do Cultural Differences Affect International Marketing Strategies?
  10. What Are the Main Challenges of Marketing in Highly Competitive Industries?
  11. What Is the Impact of Personalization on Customer Loyalty and Retention in Marketing?
  12. Does Marketing Evolve in Response to Changes in Consumer Behavior?
  13. What Are the Most Effective Ways to Market to Generation Z?
  14. How Do Companies Use Storytelling in Marketing to Connect with Their Audience?
  15. What Is the Aspect of Emotional Appeal in Marketing Campaigns?
  16. How Does Mobile Marketing Differ from Traditional and Digital Marketing Approaches?
  17. What Is Viral Marketing Advantages and Disadvantages?
  18. What Is the Impact of Social Responsibility on a Company’s Marketing Strategy?
  19. What Are the Key Challenges in Marketing for Startups?
  20. How Do Market Segmentation and Targeting Influence Marketing Strategies?
  21. What Is the Role of Customer Feedback in Refining Marketing Approaches?
  22. Does Email Marketing Remain Relevant in the Era of Social Media?
  23. What Are the Ethical Implications of Target Marketing?
  24. How Do Loyalty Programs Impact Customer Retention and Marketing Efforts?
  25. How Does Neuromarketing Influence Consumer Decision-Making?
  26. How to Measure ROI (Return on Investment) on Marketing Campaigns?
  27. Does Content Marketing Help Build Brand Authority and Thought Leadership?
  28. How Is AI Being Used in Marketing Today?
  29. How Can Cause-Related Marketing Improve a Brand’s Image and Customer Loyalty?
  30. Is Thought Leadership Part of Content Marketing?

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StudyCorgi. "627 Marketing Essay Topics." May 7, 2023. https://studycorgi.com/ideas/marketing-essay-topics/.

References

StudyCorgi. 2023. "627 Marketing Essay Topics." May 7, 2023. https://studycorgi.com/ideas/marketing-essay-topics/.

These essay examples and topics on Marketing were carefully selected by the StudyCorgi editorial team. They meet our highest standards in terms of grammar, punctuation, style, and fact accuracy. Please ensure you properly reference the materials if you’re using them to write your assignment.

This essay topic collection was updated on .